Specialisations
Bob Etherington’s wit, dynamism and inspirational leadership have put him at the
forefront of influential speakers sought by an increasing number of international organisations. Bob
continues to offer effective practical guidance in all aspects of business persuasion.

Bob is Managing Director of SpokenWord Limited and is Executive Director with several
companies in the US. |
Professional
Bob Etherington is a charismatic and inspiring speaker with a sales background
stretching back into the seventies and experience across many global markets.
His sales pedigree is unchallenged. He began his selling career with Xerox in London
UK in 1970. Four years later he was headhunted by Grand Metropolitan Hotels and, after a few years there,
by a City of London Broker. He then joined Global news and financial information leader Reuters in the
early eighties to plan and lead the international sales campaigns for their growing stable of financial
trading products.
In 1994 he moved to New York to take control of their Major Accounts strategy for
US banks. International sales to these banks became so strong under his leadership, that he was asked
to organise professional sales training for the whole company. In 2000, Bob left Reuters and set about
building his own training business SpokenWord Ltd., a company founded 10 years previously with his partner
Frances Tipper.
Background
Bob Etherington was educated in London and maintains a Private Pilot’s Licence. |